Ink delivers creative, screen-based solutions for selling products and services. Our expertise includes digital and electronic direct marketing campaigns, drawing on decades of experience designing for screens, be that television, cinema, computer or phones.
We understand the importance of digital integration in brand communications. Depending on the scale of the project, we partner with a carefully selected group of developers to design and deliver websites, digital marketing campaigns, online video content and digital presentations for clients from a wide range of industries.
Season for Retail
Brandspace – Scentre Group
The Season For Retail is the key retail media sales period for Scentre Group’s BrandSpace. More than just Christmas, the season begins in November and goes right through to end of January when the kids are back at school. This period is a key advertising time, seeing the biggest audiences in centres. Ink were commissioned to design a digital campaign to promote the BrandSpace advertising offering to their media clients. Delivering teaser videos, rich media banners and a presentation deck to assist their sales team.
more to come.
Named after the year the Rozelle Tramway Depot opened in Sydney, Bodega 1904 is the third restaurant from the business partners behind Bodega and Porteño.
Located inside Sydney’s historic Tramsheds, this restaurant and wine store serves up an award-winning standard of simple and delicious Latin American-inspired tapas.
Briefed in to us as a 1920s style diner, we worked to achieve a modern identity with lots of nods to the past. We took inspiration for typography and colour schemes from the trams as well as design movements of the 1920s.
SBS Subscription TV
World Movies approached Ink to revitalise and re-energise their brand, with the ultimate objective being to add greater excitement to an already authentic and credible offering. It was time to more clearly represent World Movies as a contemporary, independent, art-house channel.
Luna Park Sydney
Big Top Sydney is a multi-purpose events and entertainment venue, located within Luna Park Sydney. Ink were commissioned to deliver a new brand identity and a new website design to reinvigorate and reintroduce the brand as one of the leading venues in Sydney.
This online ident engine is the result of a brief from Nick to create channel idents that would engage with kids in a more meaningful way. In a group brainstorm session we identified that deeper engagement would come from asking kids to get creative and interact with what they were seeing on their television screen.
Heart Research Australia
Heart Research Australia commissioned Ink to design a new responsive website. Working with their chosen development team, the aim was to provide them with a new website that provided an online donation platform, e-commerce functionality for merchandise, on-line raffle portal, video showcasing and content focusing on heart health information. We evolved the design to be clean and clear, focusing on emotive messaging.
TV1 General Entertainment
Ink ensured that the SF brand was consistent across all media platforms including all online, social platforms. Working with existing templates and skins our task was to ensure the brand look and feel carried across every touch point and that ease of use was still paramount.